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Cannes, France, 8 May 2008 – WHITE EAGLE’S INTERNATIONAL WORKER CARD PROGRAMME TAKES OFF WITH IMPRESSIVE MARKETING AND DISTRIBTUION AWARD WIN.



MasterCard Worldwide last night announced the winners of the MasterCard Europe Prepaid Awards, at its 2nd MasterCard Prepaid Conference in Cannes. The Prepaid Awards have been established to recognise excellence and innovation in the prepaid card segment of the European payments industry.

“White Eagle is a worthy winner of the MasterCard Europe Prepaid Awards, as we have brought creativity and innovation to the prepaid card market which enables a unique customer focus.” Simon Noakes, Marketing Director of White Eagle said.

“I am extremely pleased to see our member company White Eagle PLC taking this major award. The BPCC has been engaged in supporting international worker mobility for the last four years with a specific focus on professional recruitment, excellence in employment standards and making it easy for people to live and work across the EU. This card enables a step change in two crucial areas for mobile workers – money and mobile communication. It offers significant value to both employee and employer in the international worker space”commented Martin Oxley BPCC CEO.

Unlike many prepaid card offerings, White Eagle has made substantial investment and developed its own technology to become a ‘Programme Manager’ - offering advanced web services integration, transactional security and unsurpassed multi-language customer support - as well as creating a truly flexible model for the rapid roll-out of new programs, niche and mass market. This model is based on the 21st century business principles of ‘one-size’ does not fit all, and enables White Eagle to deliver new programs with ease and speed.

Warren Hardy, Chairman of White Eagle adds, “There may be other prepaid cards, but White Eagle is more than just a prepaid card – it offers value-added products and services appropriate to the program. Our award winning ‘Migrant Prepaid Card Programme’ gives the Cardholder everything they need to settle into the UK – not just a prepaid card. This includes instant banking, low cost money transfers, cheap international calls, as well as access to useful information and links. No-one else comes close to delivering this breadth of programme, and it is a testament to the staff at White Eagle who have worked tirelessly since day one to make this happen.”

What the judges said:
"White Eagle truly deserves this MasterCard Prepaid Award for its dynamic approach to marketing it’s first prepaid card programme. This includes full multi-language collateral, a multi-language customer service call centre – along with iconic and engaging designs to make it stand out from the crowd. White Eagle is an exciting new entrant, and one to watch in the future."

-Ends-

About White Eagle
White Eagle (Europe) Plc was founded in 2007 to become a pioneer and pre-eminent leader in the prepaid market space, and has recently released the ‘Migrant Prepaid Card Programme’, designed initially for Polish migrant workers who live and work in the UK. White Eagle has a rich pipeline of new and exciting programmes as well as systems which enable third parties to launch their own programme on the White Eagle infrastructure. For more information, please visit our website at www.white-eagle.com or contact Simon Noakes at press@white-eagle.com.

About the BPCC (British Polish Chamber of Commerce)
The BPCC is Poland’s leading international voice of business. With a membership of over 480 companies it represents 25% of the foreign capital in Poland since 1990. For the last 4 consecutive years 2005, 2006, 2007 and 2008 the BPCC has been nominated the “Best British Chamber of Commerce in Continental Europe”. The Chamber was recently nominated the “Best Organization Supporting Poles in the UK”. For more information, please visit www.bppc.org.pl or contact Martin Oxley at ceo@bpcc.org.pl.
 

08 May 2008